Online businesses are becoming more and more popular. They can be a great way to increase your income. Some people use their side hustles to pay off debts, others use them to save money for big purchases, and others simply want to have a better standard of living. It doesn’t matter what the reason for your side hustle is, you’ll need to promote it. If you’re on a limited budget, or you have no budget, you’ll want to try these free resources.
Logocreator is a logo creating resource. Logos are extremely important as this is part of what makes the first impression on your customers. Logos help you stand out from your competitors, and they help to inspire brand loyalty among your customers. A good logo will also say something about your business, and your brand identity. However, you don’t need to spend a fortune or even any money at all. Logocreator is completely free, so check it out here.
2. Social Media
Social media marketing is incredibly important for your side hustle. You can start a free account on almost every social media platform. Make sure you have a Twitter account, a Facebook page, and an Instagram account for your business. You should also look at other platforms such as LinkedIn, Pinterest, and Tumblr. Pay attention to which platforms will work for your side hustle.
Canva is a design resource that will let you create much more interesting graphics and posts for your social media pages. You can also create print advertisements, brochures, flyers, and printed newsletters. You can sign up for a free account, but there are also paid subscriptions that give more functionality and allow for team collaboration. However, the free account will probably have everything you need for your side hustle.
A website is another must-have. There are so many free website builders, such as WordPress, Wix, and Weebly. However, the completely free versions have the website builder in the URL. It would be very difficult to promote your side hustle with these URLs. They’re long and unwieldy. If you can afford it, it makes much more sense to buy the domain name. It looks more professional, it’s easier to promote, and it’s easier for your customers to remember.
Hootsuite allows you to schedule your social media posts. The free plan lets you sync up to three social media profiles, and schedule thirty posts per month at any given time. If some of your scheduled posts are posted, or deleted, you can schedule more.
Email marketing is another part of your overall marketing plan. MailChimp has a free plan that lets you send out emails to 2,000 contacts. The free plan won’t let you divide your audience, but it does offer you a marketing CRM.
Management will be key to running your side hustle and making it successful. Trello is a project management platform that can help you track your tasks, and keep on top of everything that needs to be done. The free plan allows you to add as many users as you need to, and assign tasks, and due dates. It also lets you have ten boards at a time. You can run more than one side of the business from a single account, or you can use the boards to section out your tasks into financial tasks, marketing tasks, and offline tasks.
Keeping track of the finances of your side business can be a time-consuming task all on its own, but Wave can help you stay on top of it. It’s free accounting software that allows you to track your expenses, income, and invoices. You can download the app and use it offline as well. There is also an option for accepting and processing online payments, but there is a charge for these transactions.